We sell the NY Times right alongside the FW Star Telegram at my store. Coffee plus news: Not an overly imaginative combo, but clearly meeting the needs of our customers. Well, most customers.
I just noticed the notes last week, but, according to employees, they’ve been appearing for over a month now. They are hand-written on memo paper and TAPED to my newspaper stand; Little angry comments from an uphappy NY Times customer to the NY Times delivery guy. (Because, you know, there’s only one paper boy in Fort Worth AND he checks my stand for his personal mail daily. )
The notes always include:
- The subscriber’s home address
- Continued disappointment with failure to receive paper, despite subscription
- A sarcastic-cum-witty remark (i.e. “Am I going to have to help you deliver those papers?”)
The notes never include:
- The subscriber’s name
- Decent punctuation
- An indication that the subscriber is sane
I’ve found three of these this week. I am tempted to drop off a week’s worth of old papers (and maybe a flaming bag of poo) on his doorstep since I have his address. This guy is clearly unhappy with his service. Why not drop the subscription and buy one at Starbucks everyday (he’s making the trip already!)? Better yet, why not CALL CUSTOMER SERVICE?
I’ve been throwing the notes away, but the next one I find (oh, there will be another), I think I’ll post on http://www.passiveaggressivenotes.com/.